Back in September, The Verge was the first to report that Google had acquired Nik Software, the German startup behind Snapseed, a photo editing app that won Apple’s App of the Year in 2011. Today we’re seeing the first benefits of this takeover with Google announing that it is releasing Snapseed for Android and cutting the price of the iOS version from $4.99 to free. The Android version has significant integration with Google+, allowing users to tag other Google+ members and share to Circles and Communities, Google+’s new groups product.
This is not a head-to-head battle with Instagram. Google’s strategy here is to go after the photo geeks, the prosumers, the folks who resent how 90 percent of images now have the same retro filter….
from The Verge – All Posts http://www.theverge.com/2012/12/6/3733128/snapseed-for-android-ios-goes-free